Card Ladder Confidential #11 with Chris (@chris_hoj) and Josh (cardboard_chronicles) from Card Ladder

In this episode of Card Ladder Confidential, Brett kicks things off with a cold open that puts a $12,000 Jay Cutler card front and center—and opens a bigger discussion about what signals a set is becoming bigger than the player.

From there, the conversation spans:
  • Why 1/1s from the Panini era feel different than other iconic sets
  • The psychology of type collectors vs. set builders
  • How “investment” became a dirty word in the hobby
  • The $308M July sales number and what’s really driving the market
Chris and Josh talk about being overexposed to sports cards, why big fish are making waves again, and why so many collectors are asking for buying advice for the first time in years.

Plus, the trio breaks down three crazy sales—from a $400K LeBron Exquisite to a Brady second-year Gold Prizm to a Kobe PMG Red that doubled over four years—and whether these sales reflect a rising tide or something else entirely.

And of course, they close with pickups—including a Stacking Slabs-approved run of Totally Certified Jokic 1/1s and a Todd Gurley Black Finite that hits all the right collector buttons.

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