Card Ladder Confidential #22: The Best Cards Aren’t for Sale — What The National Revealed About Collecting

What does The National show us that sales data cannot?
Brett sits down with Chris McGill and Josh Johnson to examine the forces shaping today’s card market.
They discuss the 2013 Tom Brady Prizm Black Finite 1/1 approaching $1 million, the rising prices across football cards, and why seeing a card sell multiple times can change how collectors view it.
The conversation then turns to what happens away from public marketplaces.
Why does being in the same room help deals happen? How do you value a card with no sales history? What questions should you ask before making an offer? Why do trades drive so many deals involving cards that collectors do not want to sell?
Chris and Josh also share their National pickups and explain how relationships, timing, and understanding another collection can help you acquire cards that money alone cannot buy.

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