Card Ladder tracked $481 million in online card sales in one month.

Most collectors see the cards.

This episode looks at the system behind the number.

Brett reverse engineers the $481M month by examining the infrastructure that allows collectors to transact at scale. Marketplaces, pricing data, grading, and vaults all play a role in building the trust required for buyers and sellers to complete transactions online.

Collectors chase cards.

Operators build the rails.

Both rely on trust.

This episode explores the infrastructure powering the modern hobby and what it reveals about the future of the market.

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